For 20 years, Better Buys has been helping organizations of all sizes make smarter purchasing decisions. A trusted authority for delivering unbiased, expert insights on the software and technology that businesses rely on.
Leveraging an experienced team of in-house editors, Better Buys offers a range of content and resources designed to help organizations make smarter purchasing decisions, including:
Expert product profiles and reviews
Authoritative Whitepapers & Reports
Insightful Market Research
Comprehensive Buyer’s Guides
And much more
“Best pay-per-lead service we’ve used”
Better Buys is hands-down the best pay-per-lead (PPL) service we’ve used. Our leads are 10x more qualified than that of competing programs like Software Advice. Plus, the ongoing support we receive has been second-to-none.
Sarah Johnson
Marketing Manager
Knowledge Anywhere
Software Markets We Serve:
Accounting
Business Intelligence (BI)
CMMS
CRM
ERP
HRMS
Marketing Automation
Performance Management
Project Management
Applicant Tracking
Call Center
Contract Management
Document Management
Help Desk
LMS
Payroll
Point of Sale
Talent Management
Get Qualified Leads Actively Searching For Business Software
100,000+ monthly visitors, converted into in-market leads for you
Through our vendor-agnostic reviews, infographics and articles combined with advanced, white-hat SEO, PPC, lead development reps, email marketing strategies, Better Buys attracts in-market and high-intent prospects that we convert into leads with downloadable whitepapers & guides.
Explore Our Services
Webinar
Programs
Turnkey, virtual events that drive brand awareness, high engagement, and hundreds of leads.
Digital Content
Syndication
Turn the assets in your resource library into lead magnets that attract your ideal customer.
Conversation
Qualified Leads
We have meaningful phone conversations with your target prospects that lead to opportunities for your sales team.
In-Market &
Intent Leads
Get in-market and high intent prospective buyers who are actively searching for a solution.
Email Marketing
Services
Get in front of our engaged audience through custom eblast and turnkey enewsletter campaigns.
Content Creation
Services
Leverage our 35+ years of B2B editorial experience to create magnetic content that converts.